Nokia Life and the Cherie Blair Foundation for Women launch Business Women service in Nigeria The empowerment of women in business lies at the heart of a new mobile phone service in Nigeria that was launched today by a partnership between Nokia, the Cherie Blair Foundation for Women and the leading mobile operator, MTN Nigeria. The new Nokia Life service, called Business Women, will offer essential tips and practical advice on starting and running a successful business to female entrepreneurs in Nigeria on their mobile phones. With micro & small businesses accounting for over 90% of Nigeria’s employment, helping more women in Nigeria run successful businesses is seen as a great way of empowering women and enabling personal improvement that benefits not just the individual, but their children, family and society as a whole. Strikingly, women already own a significant percentage of the small enterprises in the Nigerian economy. That statistic can only increase as the Business Wome...
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