The latest in our continuing series on living with Google Glass. Jen McEwen is the Chief Marketing Officer of MiKandi.com (NSFW link). You can also find her on Google+.
Google glass is awesome and nerdy and clunky and not all that practical — but it's still bringing us together?
Google Glass is a device of contradictions. It's intended for communication, but it’s hard to talk to someone on it. It captures and shares moments immediately, but getting the shot just right is cumbersome. It connects you with the world, but could alienate you from the people in front of you. But as with all technology, it is what you make it.
First and foremost, Glass is a communications device. As it stands today, I find it’s not a very useful one. Exciting, sure. Practical? Not entirely. If you think of mobile as delivering bite-sized content, Glass and other current wearable tech deliver nibbles. So I’ve found, primarily, Glass is great for text and email notifications. It’s good for photos and videos because it makes it faster to capture authentic moments. The trade-off is it’s harder to capture those moments perfectly. But I suppose that imperfection is what makes it authentic.
The one-up Glass has over my phone is that it gives me the potential to interact with technology in a much more natural way. No one disagrees that it’s an indiscreet device — I’m wearing a bright blue clunky gadget on my face, for Pete’s sake. That aside, through Glass I could stay connected with friends and the world passively and immediately. Glass, as most wearable tech, pushes technology out of the way, ultimately making it more useful.
Well, not quite yet. But soon, I hope.
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